Timberland has always been very careful to nature and continues its traditional campaign dedicated to the Earthkeepers, all those people (Italian) with low environmental impact and high energy rate. This year the campaign is Earthkeepers On The Water, 16 protagonists all united by a deep love for the water, which leads them to do things a little bit crazy. There is the urban surfer, the friend of the turtles, the sporty adventurer, boat builders, etc..
Along with the campaign, Timberland has developed a Earthkeppers collection, which maintains the values of the low environmental impact in the use of materials, as well as in the sources of energy with which they were made. So in this collection we can find a jacket made from fishing nets scattered, hoodies and polo shirts made from organic cotton or boat shoes with rubber sole recycled.
Connected to the campaign there is also the chance to win a holiday “on the water”. To participate you must try one of the new footwear collection in any store Timberland, from May 10 until June 7, snap a photo and upload it on the site. Five lucky winners will be drawn for a weekend on the Goletta Verde of Legambiente for 4 people. To find out more you can see the short spot here in the bottom of the page, where you can click to go directly to the site.