Today I want to tell you about a brand Italian. It’s Brera Orologi, a brand born from an idea of two Italian brothers, Maurizio and Andrea Pasi. Brera Orologi was launched in the U.S. in 2008 as part of the department store Neiman Marcus and Barneys, and found a lot of success in the American, South American, and Japanese market. And it has become the favorite accessory of many celebrities such as Elton John, Oprah Winfrey, Britney Spears, Lady Gaga, Peter Gabriel. A real must have! Now, finally, Brera Watches arrives in Italy, where the idea started!
In fact, the idea was born in Milan in the offices of the brothers Pasi in Brera, famous neighborhood has always been connected to art and design. The brand has developed characterized in the rich tradition of Italian design and has always been influenced by continuous attention to quality and detail. The brand, thanks to its extensive experience in the watchmaking world of the creators, is characterized also by the desire to create watches with unique design and functional, using materials and innovative treatments in tune with strong aesthetic, personal and unique.
The Brera brand was born and is still focused on the collection ETERNO which is the essence of the philosophy of Brera Watches. ETERNO line is available in two versions: ETERNO SOLO TEMPO and ETERNO CHRONO, that declines in the variant ETERNO PICCOLO. This has the same unmistakable look Brera, but a case of just 38 mm.
TONAL is the newest and original version thanks to a special IP treatment case, dial, strap and every other detail has been tacked on the same hue.
What you see in the pictures is just an ETERNO CHRONO, in black with leather strap.
Other models are the MILITARE, a chronograph that immediately catches the eye with its large size; the SUPERSPORT, that comes from the desire to mark a new must-have sports and casual elegance, the SOTTOMARINO Diver, the “scuba” model of Brera watches; the CLASSIC, a return to simplicity and beauty of classical timepieces half of the 20th century, but with a sharp readjustment to the current style, the QUATTRO, with the particular case of the square; and finally SPORT, the first watch with digital movement thought from Brera.
As you can see from the photos, it is a very versatile model: the fact is I paired it with a sweatshirt with the animal prints, and a simple T-shirt, and a casual in jeans but also to a more formal white shirt with bow tie.